All Blog Posts Tagged 'marketing' (9)

Welcome to the second installment of our current series on hyper-effective, real-world selling.

Last week I showed you why knowing your value proposition isn’t enough to persuade potential clients to part with their cash. If you missed that earlier post, click here to read this first (it will  help arm you for the carnage ahead).

I…

xceler8.org is Coming to Columbus, Ohio February 13!

Sign up today at www.xceler8.org – Free for the first 100 to register!

Grow. Further. Faster.

xceler8.org travels to major cities throughout the Midwest and provides an educational forum for business leaders to learn about new and emerging technologies that will help them outpace their competitors and grow their eBusiness. Fast!! Join Us in…

Presenters at DEMO Fall 2011 emerged from the Silicon Valley conference more confident, encouraged, and with a little more direction on where to take their idea next. These entrepreneurs came from Italy, Germany, Norway, and Czech Republic; Canada, Taiwan, Japan and Denmark. They came from Michigan, Colorado and Ohio, with innovative ideas to help, to impact, to solve a problem.

The Startup America…

Fathom Online Marketing is conducting research regarding the challenges faced by online marketers in the technology industry. We know that your time is precious, but ask that you spare a few minutes of your day to fill out our brief survey. Your responses will be incorporated in a white paper being released in early September, which examines the pain points and solutions for online marketing in the technology industry. As a token of our appreciation for participating in this survey, you will…

Cleveland-based Fathom Online Marketing, one of the 25 largest search engine optimization and online marketing firms in the country, today announced the acquisition of Webbed Marketing.

Webbed Marketing, based in Columbus, Ohio, has experienced double-digit annual growth since its founding in 2006, and today serves more than 60 clients regionally, nationally and internationally.

“Webbed…

From mobile to social media, marketing teams are constantly in search of the next hot tactic to help engage customers with their brands. In doing so, they may overlook more traditional avenues for communication. 

Read on to find out how one online marketing team leveraged the venerable Web browser, a technology invented in 1991, and promoted a new, branded version of the tool to engage their most active customers.

Read the full …

It’s likely that you’ve taken some important first steps to encourage users to share your content among their networks by adding Facebook, Twitter, andLinkedIn, buttons and even a social plugin such as a…

Whether you are in high tech, logistics, real estate, finance or any other field, marketing is an absolutely essential ingredient for your target audience to find you.



But how to fit in marketing initiatives with all your other day-to-day business priorities?



1. Hire a coach to get you started…

Organizers of the 3 Rivers Venture Fair (3RVF) are now accepting nominations for participants in the upcoming annual investment event scheduled for September 21-22 in Pittsburgh.  The event brings together privately held, capital-seeking technology and biotech companies with some of the nation’s most prominent investors and venture capitalists.   Since its launch in 2002, the fair is credited with helping participants raise in excess of $300 million in investment funding.   

Companies…